At Loadlink, we’re not just looking for a Marketing Coordinator – we’re seeking a high-caliber achiever ready to push boundaries and shatter expectations. As an industry leader in technology and logistics, we offer a platform for exceptional talent to shine. If you thrive on challenges, consistently outperform expectations, and have an insatiable hunger for growth, this is your arena.
We’re building a team of elite performers who turn bold strategies into groundbreaking results. Are you ready to prove you’re among the best and drive our success to new heights?
You are Someone Who:
- Thrives on achievement, consistently chasing and surpassing goals
- Flourishes in a fast-paced, ever-changing environment
- Is a team player, always willing to lend a hand where needed
- A self-starter and solutions provider
- Has exceptional problem-solving and troubleshooting skills
- Is tech-savvy and tech curious
- Is proactive and takes the initiative
- Is highly organized with the utmost attention to detail
- Is experience with marketing applications including Marketing Automation (Pardot) and Sales CRM integration (Salesforce) and others.
- Has exceptional verbal and written communication skills
- Knows who their audience is and can speak/connect with them in their preferred style
- Juggles multiple priorities with finesse and meets deadlines consistently
- Produces consistent high-quality output
- Is already familiar with AI tools and can teach us a thing or two!
What you’ll do:
- Content Creation: Write and edit promotional materials, including website content, blog posts, and social media updates.
- Social Media Management: Oversee and update social media accounts by creating engaging content, interacting with followers, and building campaigns.
- Email Marketing Campaigns: Plan, develop, and manage email marketing initiatives, including creating targeted email lists, drafting engaging content, and analysing performance metrics.
- Analytics and Reporting: Collect and analyse data from marketing channels (social media, website, email campaigns) to track ROI and apply refinements.
- Tracking Marketing Metrics: Implement tracking systems to measure engagement, conversions, and overall success of online marketing activities.
- Customer Relationship Management (CRM): Maintain and update the company’s CRM database to track customer interactions and assist in sales efforts.
- Maintaining Marketing Databases: Ensure databases are regularly updated with current customer information, leads, and sales data for analysis and strategic planning.
- SEO Optimization: Apply SEO best practices in content creation to enhance search engine visibility and improve rankings.
- Feedback Collection: Gather feedback from customers or stakeholders regarding marketing initiatives to evaluate effectiveness and identify areas for improvement.
- Ad Campaign Support (PPC, Display): Assist in setting up, monitoring, and optimizing paid ad campaigns across platforms such as Google Ads, Facebook, and LinkedIn.
- Product Launch Support: Help coordinate and promote product launches by managing timelines, collateral, and key announcements.
- Customer Feedback and Surveys: Coordinate customer surveys, collect feedback, and analyse the results to enhance marketing strategies and customer satisfaction.
- Communication — Respond to customer emails, reviews, and inquiries.
- Event Planning – Trade shows, customer events, conferences, golf tournament & more.
- Increase qualified leads – Generate a targeted wholistic approach to engage with industry professionals.
- WordPress: Website building and maintenance via WordPress (Avada builder).
Our Culture:
- Flexible Work Model: Enjoy a balanced hybrid approach with 2-3 in-office days.
- Vibrant Workplace Culture: We celebrate achievements and strike the perfect balance between productivity and enjoyment.
- Competitive Compensation Package: Benefit from an attractive salary, comprehensive benefits, performance bonuses, and an employee recognition program.
- Uncapped commission structure: Your earnings are limited only by your ambition.
- Secure Your Future: Take advantage of our 50% RSP matching and stock purchase options to build long-term financial stability.
- Generous Time Off: Recharge with our paid vacation policy, ensuring you maintain a healthy work-life balance.
- Corporate Social Responsibility: Make a difference by participating in events, fundraisers, and environmental initiatives.
- Collaborative Environment: Work alongside diverse teams, build strong professional relationships, and engage in networking events and team-building activities.
- Innovative Technology: Work with cutting-edge tools and systems that keep us at the forefront of our industry.
The Fine Print: By applying to this position, you are confirming you either possess a Canadian citizenship, permanent resident status, or work permit. In accordance with the Accessibility for Ontarians with Disabilities Act and the Ontario Human Rights Code Loadlink Technologies will provide accommodation throughout the recruitment and selection process to applicants with disabilities. If selected to participate in the recruitment and selection process, please inform Human Resources of the nature of any accommodation(s) that you may require.